Your Reputation Is
Your Revenue.
In the jewelry industry, trust is everything. Your Google reviews, your online presence, and your reputation are often the deciding factor before a customer ever walks through your door. We build systems that generate reviews automatically and protect your brand.
Your Competitor Has More Reviews — And It's Stealing Your Customers
When we started working with one of our top clients, their main competitor had over 350 Google reviews while they had around 50 — despite being in business three times longer. The competitor was ranked number one on Google and had better advertising. That gap was costing them customers every single day.
Here's what most jewelers don't realize: Google reviews are one of the most important ranking factors for local search. More reviews with higher ratings signal to Google that your store is trustworthy and relevant. Stores with 200+ reviews consistently outrank those with fewer, regardless of how long they've been in business.
Beyond rankings, reviews are the modern word-of-mouth. 93% of consumers say online reviews influence their purchasing decisions. When someone is about to spend thousands of dollars on an engagement ring, they're reading every review they can find. If your competitor has more reviews, better photos, and more recent activity on their Google profile, that customer is walking into their store — not yours.
200+
Minimum Review Target for Dominance
520%
More Visibility with 100+ Google Photos
93%
Of Consumers Influenced by Reviews
5/mo
Google Business Profile Updates
Systematic Reputation Building
We don't leave your reputation to chance. We build automated systems that generate reviews consistently, optimize your Google presence, and ensure your store looks like the obvious choice to every potential customer.
Automated Review Generation
Through Gemsoft CRM, we send automatic review request texts after every purchase — right at the point of sale when the customer is happiest. No more relying on your staff to remember to ask. The system runs in the background, consistently building your review count week after week.
Google Business Profile Management
Your GBP is a living, breathing profile that needs constant attention. We post a minimum of 5 Google Updates per month, add professional photos regularly, respond to every review (positive and negative), and optimize your categories and attributes to maximize visibility.
Photo Strategy
Stores with 100+ photos on their Google Business Profile get 520% more visibility than those without. We build a systematic photo strategy — professional product shots, store interior photos, team headshots, and event photos — that makes your profile visually dominant in search results.
Review Response Protocol
Every review gets a response — positive reviews get personalized thank-you messages that reinforce your brand, and negative reviews get professional, empathetic responses that demonstrate your commitment to customer satisfaction. How you respond to reviews matters as much as the reviews themselves.
Reputation Monitoring
We monitor your online reputation across all platforms — Google, Facebook, Yelp, and industry-specific sites. You'll be alerted to new reviews immediately so nothing slips through the cracks. We also track your competitors' review activity so you always know where you stand.
Review Velocity & Consistency
Google rewards consistent review activity over time, not just total count. Our automated system ensures a steady stream of new reviews every week, signaling to Google that your business is active, relevant, and trusted by your community.
"We went from 50 Google reviews to dominating our competitor who had 350. The review system Deep Earth set up runs automatically — we don't even have to think about it. Our reputation completely flipped."
Parker
Store Owner
Surpassed competitor's review count and claimed #1 local ranking
Why This Works Better With Us
Our Gemsoft CRM automates review requests at the point of sale — the moment when customers are most likely to leave a positive review. No manual effort required from your team.
We manage your entire Google Business Profile — updates, photos, review responses, and optimization — so it works as hard for you as your best salesperson.
We've helped jewelers go from being outranked by competitors with 3x more reviews to completely dominating their local market in under a year.
Our photo strategy alone can increase your Google visibility by up to 520% — we know exactly what types of photos drive the most engagement.
Complete transparency with monthly reports showing review growth, response rates, and the direct impact on your search rankings and foot traffic.
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